MedUniverse

The Case Study Engagement Platform for Life Sciences

Introduction

MedUniverse is a digital platform to effectively create, share and distribute impactful patient case studies for HCPs and Patients across multiple-channels, customized for the life science industry.

MedUniverse in 2 minutes – watch our video!

The MedUniverse Patient Case Engagement Platform enables an omnichannel approach.

Want to try a patient case? Learn more about Walter with persistent dry cough.

CREATE & SHARE

 Visualize & create the patient journey within the MedUniverse platform:

 Transform flat, one-dimensional case studies into engaging, interactive content
 Embed questions / opinion surveys to gain insights & encourage interactivity & participation
 Co-create & Collaborate with external experts / KOLs using the content collaboration module

Approve, review & publish content compliantly:
 Review, approve, share and publish within the MedUniverse platform
 Publish through any digital or non-digital channel with one click – email, newsletter, iframes, webinar, print
 Share secure link(s) – no software, registration, or login required

ENGAGE & EDUCATE

Engage easily with your HCPs & patients through their preferred channel:

 Content framework templates support interactive & engaging content; images, videos, links, multiple choice questions, feedback loops
 No barrier to participation – no software/app download, no install, no registration or login. Simple URL or QR code gives participants instant access to content 

Use interactive educational tools & methods to increase awareness & facilitate behavioural change
 Provide immediate participant feedback to responses using question feedback function
 Encourage group discussions, deeper learning and extended engagement times
 Increase awareness around new treatments, guidelines, recommendations & patient identification through improved diagnosis
 Use ‘call to action’ function to present HCP with possible next steps / additional content / gain marketing consent / invite to next meeting etc.

UNDERSTAND & EVALUATE

Capture aggregated data & insights from participants engagement
 Provide immediate participant feedback to responses using question feedback function
 Encourage group discussions, deeper learning and extended engagement times
 Increase awareness around new treatments, guidelines, recommendations & patient identification through improved diagnosis
 Use ‘call to action’ function to present HCP with possible next steps / additional content / gain marketing consent / invite to next meeting etc.

Provide data and insights to evaluate content performance that allows fast improvement, adaptation or creation of new content
 Assess & evaluate channel performance to quickly improve / adapt content and optimize channel mix
 Deploy post participation evaluation to better understand overall educational value of the content type, channel preferences, and inform future subject matters

 

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